has announced its Manchester-based service will continue flights to Israel through to 2010 and additionally, due to customer demand, flight frequency will increase to twice weekly from 22nd March – 28th October 2010.

Originally launched in May 2009, the airline siad it experienced an overwhelming demand for the Tel Aviv route from holidaymakers and the north’s Jewish community, all keen to take advance of this direct northern link.

Flights are on sale from  £99.99 one way including taxes, departing from Manchester Airport on Monday and Thursdays at 10am and return from Tel Aviv 6.15pm.

The airline is also offering package holidays to Tel Aviv with choices of 5* accommodation.

Pini Shani, deputy director marketing administration & director overseas department, Israel Ministry of Tourism said: “It is fantastic news that the Tel Aviv flights will be available throughout 2010 and the increased frequency will be a massive appeal to business and leisure travellers alike from the north.

“This welcome investment into tourism to Israel will undoubtedly be of benefit to the consumer and strengthen links between the north of England and Tel Aviv.” boss, Philip Meeson said: “ is the only airline operator to offer a direct service to Tel Aviv from the north of England and the route has proved to be an important gateway for the north’s Jewish community to one of Israel’s largest cities.

“We listened to our customers and have increased the frequency of the route for 2010 - we are in an unrivalled position to offer both the lowest ever fares and fastest service into Israel. Tel Aviv is an extremely popular destination and we are confident there will be a huge demand for this service.”

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