The Curtain Hotel Mondrian London Shoreditch

Accor to launch sixth Mondrian property in London next year

Accor has announced the opening of the Mondrian’s sixth hotel in the world, in collaboration with Reuben Brothers.

The five-star hotel The Curtain, in London, will be converted to the Mondrian Shoreditch London after restyling, in 2021. The Curtain Members’ Club will continue to operate though, alongside the re-branded hotel.

The opening comes after SBE and Accor’s previously announced plan to open 10 new Mondrian properties by 2022 and follows the company’s recent launch of Mondrian Seoul Itaewon, and the announcement to open Mondrian Bordeaux and Mondrian Cannes in 2021.

The 120-room property will sit in the heart of Shoreditch and SBE will establish several of its signature food and beverage brands at Mondrian Shoreditch London, including a culinary experience by famous chef Dani García. This will be Chef García’s first culinary experience with SBE in London. SBE also intends to revive the rooftop lounge, Rumpus Room and will bring an interesting mixology concept to the property.  

SBE Chief Operating Officer Chadi Farhat said, “I am very proud to be working with Reuben Brothers and Accor to take over such a prestigious property and to bring Mondrian back to London. The city has been and will continue to be such a thriving market for our lifestyle hospitality offerings, and I am very excited to re-establish Mondrian as one of London’s most innovative and glamorous destinations for hospitality, culinary and mixology experiences for locals and travellers alike.”

Gaurav Bhushan, CEO of Accor’s new lifestyle division, commented: “The return of Mondrian to London marks a key moment in the brand’s development and reinforces our commitment to establishing the leading lifestyle brand in the heart of the most exciting cultural cities in the world.”

Reuben Brothers said: “We are delighted to be partnering with Accor and SBE to open a flagship Mondrian hotel in London. It demonstrates a firm belief in London continuing to be one of the most vibrant capitals in the world highlighting Shoreditch in particular, and shows a commitment to the dynamic lifestyle hospitality sector in which the Mondrian brand is so prominent”.

Chef Dani García noted: “We look forward to establishing the property as the heart of the Shoreditch food scene in our first ever UK restaurant. I have always been drawn by the magic and energy of London and this opportunity along SBE, Accor and the Reuben Brothers is a dream come true for us. We are humbled and honored and look very much forward to welcoming guests into our restaurant at the soon to become iconic Mondrian Shoreditch London.”

The Mondrian brand seeks strategic expansion of its international footprint, in partnership with Accor, and will soon announce more Mondrian properties in Australia, the Dominican Republic, Germany, the Maldives, New Zealand, Puerto Rico, Singapore, Thailand, and Vietnam.

By 2022, SBE plans to open 50 new hotels internationally, of which 10 will fall under the Mondrian brand.


More News...

Audley Travel expands off…

Audley Travel expands offerings for 2021

The tailor-made travel company are expanding their 2021 offerings with once-in-a-lifetime trips.

Aer Lingus boosts airline…

Aer Lingus boosts airline voucher value

Aer Lingus has boosted their airline’s voucher value by 10% as an early Christmas present for all of the airline’s voucher customers.

Sandals Resorts offers Bl…

Sandals Resorts offers Black Friday sale for Christmas 2020

This Christmas, Sandals Resorts is offering last-minute Black Friday deals on bookings before December 7 with an extra £100 off upon the use of code “BF100”.

ETOA and UKInbound to hos…

ETOA and UKInbound to host first online Britain and Ireland Marketplace

ETOA, the European Tourism Association, and UKInbound will work together to host the first online Britain and Ireland Marketplace (BIM) on January 26, 2021.

Scenic Cruises extends Bl…

Scenic Cruises extends Black Friday Sale for another week

Scenic Cruises has extended its Black Friday Sale for one more week, so that clients can take advantage of extra savings on holidays in 2021-2022.

Tahiti Tourisme announces…

Tahiti Tourisme announces new agent-training programme

Tahiti Tourisme has announced the launch of a new Tahiti Specialist Programme, which is designed to aid the training and development of agents through online training and engagement tools.

Geneva is the new Swiss C…

Geneva is the new Swiss City of Taste 2021

The city of Geneva has been appointed the Swiss City of Taste 2021; a title which acknowledges Geneva’s commitment to promoting dietary diversity, sustainable food, local products and urban agriculture...

Rocky Mountaineer brings …

Rocky Mountaineer brings luxury train journeys to Colorado in 2021

The Rockies to Red Rocks route will be a two-day train trip between Denver, Colorado, and Moab, with an overnight stay at Glenwood Springs.

LATA holds first travel a…

LATA holds first travel agent training and announces details of LATA EXPO 2021

The Latin American Travel Association (LATA) has held its first travel agent training in partnership with ProColombia, as part of its travel agent engagement strategy. 

Marriott's The Ocean Club…

Marriott's The Ocean Club to open in March 2021 in Sosúa

The Ocean Club, a luxury collection resort, will open in March 2021 in Sosúa, on the north coast of the Dominican Republic.

Air Charter Service to ho…

Air Charter Service to host ‘How to Charter a Private Jet’ webinar for travel agents

Air Charter Service (ACS) will be hosting a complimentary webinar for travel agents on December 2 at 11am, to promote private jet travel and educate agents on how to secure...

Olympic Holidays to exten…

Olympic Holidays to extend Black Friday offers

Olympic Holidays has announced that they are going to extend their Black Friday sale until December 7 to allow their trade partners to take advantage of the offers.

Prev Next

twn Are you sure that you want to switch to desktop version?