783667 water

Emerald Waterways experiences the power of TV via Jane McDonald

Cruise guru Jane McDonald will be seen sailing along the Douro River on Emerald Waterways’ eight-day Secrets of the Douro river cruise one more time, as the double episode of Great River Cruises with Jane McDonald will be aired tomorrow night, July 11 at 7:15pm on Channel 5.

Last month's broadcast of the programme proved very successful for the cruise line, as the next 24 hours saw more than 15,000 visitors on the website, looking up the Douro section and 2,000 brochure requests. Within a day, the Douro region went on to become the line’s number one booked destination for June, with the Rhône River, also seen in the programme, coming in second. 

David Winterton global brand director of Emerald Waterways says: “With the episode originally making its debut in April 2019- more than a year ago, we are pleased to discover the continuous interest that the show is creating. We want to thank Jane and Channel 5 for presenting our Star-Ship and Douro itinerary in a fantastic way, which has clearly drawn great attention to Emerald Waterways. We look forward to sharing Jane’s cruise with the nation once again on Saturday and hope it will again spark an interest in river cruising from the viewers.”

Joseph Grimley, director of trade sales in Emerald Waterways says: “The ongoing airing of the show provides a great opportunity for our travel partners, to watch and learn more about our river cruise along the Douro River. It also provides them with increased river cruise enquiries, through the interest that the show generates.”

Previously, Jane McDonald has sailed along other famous rivers such as the Mekong, the Rhine and the Danube, with Emerald Waterways seeing sharp spikes in web traffic and bookings via travel agents, after the broadcast.

Emerald Waterways’ eight-day Secrets of the Douro river cruise starts from £1,845 per person (based on 6 November 2021 departure) and travels from Porto to Pinhão (both Portugal), Vega de Terrón, Salamanca (both Spain), Pocinho, and Régua, before returning to Porto (all Portugal) for the flight home.

For more information, visit www.emeraldwaterways.co.uk 


More #GOODTRAVELVIBES...

Emerald Waterways experie…

Emerald Waterways experiences the power of TV via Jane McDonald

Cruise guru Jane McDonald will be seen sailing along the Douro River on Emerald Waterways’ eight-day Secrets of the Douro river cruise one more time, as the double episode of...

Blackpool Illuminations t…

Blackpool Illuminations to pay a tribute to NHS this year

Visit Blackpool has announced that its annual Blackpool Illuminations will incorporate a special tribute to the UK’s medical professionals and care heroes

Teesside International ac…

Teesside International accelerate London link with first flight in a decade

Teesside International has restored its links with London for the first time in more than a decade, as flights to new destinations depart during the phased reopening of the airport.

MSC Grandiosa to star in …

MSC Grandiosa to star in new TV series The Nolans Go Cruising

MSC Cruises’ newest ship, MSC Grandiosa stars alongside The Nolans in a new TV series ‘The Nolans Go Cruising’, which first airs on Quest Red and dplay on July 7...

Preferred Hotels & Re…

Preferred Hotels & Resorts launches global travel series

Preferred Hotels & Resorts has launched Loving Local, a global travel series designed to facilitate highly localised, luxury hotel experiences across 21 compelling regional markets as consumers prepare to rediscover...

Webinar to focus on Sri L…

Webinar to focus on Sri Lanka's wellness tourism

Sri Lanka Wellness Tourism Association and Export Development Board have organised a webinar series called Sri Lanka Wellness Week.

Through Snapchat’s virtua…

Through Snapchat’s virtual lenses, all roads lead to Dubai

Dubai Corporation for Tourism and Commerce Marketing (Dubai Tourism) and Snapchat launched a social media campaign to remind people living in the UK and France about the attractions in Dubai.

Secluded beach spots for …

Secluded beach spots for a post-pandemic trip

With the easing of travel restrictions and travellers aching to get out and about, here are some secluded beach holiday destinations for lower-risk holidays.

One-night stay cost at th…

One-night stay cost at the world’s most Instagrammed hotels revealed

For agents seeking some hotel booking inspiration, the world’s most photographed and Instagrammed hotels have been revealed as well as the cost to stay for one night.

Okinawa tourism board pro…

Okinawa tourism board promotes summer getaways for 2020

Be Okinawa, the tourism board for the Japanese prefecture, has made a series of announcements in regard to attractions reopening and accommodation options which can now be booked for summer...

Tobago: Ideal escape for …

Tobago: Ideal escape for some fun in the sun

For an escape to warmer climates and experience the real Caribbean, Tobago is the ideal destination for holidaymakers. 

Reconnect with the world …

Reconnect with the world and nature on Tahiti's Islands

Tahiti Tourisme has launches its latest social campaign “Reconnect With The World in The Islands of Tahiti” to invite travellers back to the islands and reconnect with their loved ones...

Prev Next

twn Are you sure that you want to switch to desktop version?