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Royal Caribbean launches new Homeworkers' Hub

Royal Caribbean International has revealed a new online hub to support independent travel agents.

The Homeworkers' Hub is home to exclusive Royal Caribbean International benefits and rewards, exclusively for Club Royal members who are homeworkers:

Pitch for Pounds

Launching on January 1, 2021, Pitch for Pounds gives Homeworkers the chance to win marketing spend with Royal Caribbean. Each quarter, agents will have the chance to pitch their marketing ideas for a chance to win one of three marketing packages. In January, for example, three lucky winners will be in with the chance to win £400 to help boost their sales.

Club Rewards Elite

Homeworkers signed up to Club Rewards, Royal Caribbean’s trade incentive programme, have a chance to win rewards. Exclusively for homeworkers, the top five agents with the most bookings logged via Club Rewards, will be featured on the Homeworkers Elite Leader Board, found on the hub. Each month, the top five will win £50 worth of bonus Club Rewards.

Personalised Social Media Content

Agents looking to ramp up and engage clients through their social media channels have all the assets they need within easy reach, via the Homeworkers' Hub. Downloadable gifs, banners and stills are all available on the platform, and can be easily customised with the individual’s company logo and contact details. 

Torey Kings-Hodkin, head of sales, said: “Homeworking travel agents are responsible for a significant amount of our business, so it’s vital that they understand their value and know that we see them as an extension of our sales team. The Homeworkers' Hub is an initiative that will help equip homeworkers with all the tools and know-how to effectively sell our holidays, while offering some fantastic, exclusive incentives along the way. It’s been an undeniably tough year for the industry, but especially for independent homeworkers; I hope this additional support will greatly benefit homeworking agents as travel kicks back off in 2021”.


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