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Fred. Olsen Cruise Lines has conducted a survey of its guests post-cruise to determine their motivation in booking, and has found that, out of approximately 20,000 responses itinerary and destination are more important factors than the low price of the cruise holiday, scoring 39% and 16% respectively.
British holidaymakers now browse at least eight different websites, talk to four different friends and read three travel articles ahead of committing to their holiday, according to research undertaken by Club Med.
FHR recently polled 2,000 Brits as part of a new survey to determine how long they dedicate to researching their holidays, the age of the traveller, the amount they spend and how they choose to book their break away.
A survey of 2,050 people reveals that watching dolphins and killer whales perform tricks in small tanks is no longer on the travel bucket list of the average British tourist.