Flybe puts more summer 2017 routes on sale

Flybe puts more summer 2017 routes on sale

Tuesday, 25 October 2016 11:00

Flybe has ...

YHA submits plans for London’s first ‘Super Hostel’

YHA submits plans for London’s first ‘Su…

Tuesday, 25 October 2016 08:00

A planning application has been submitted by YHA (England and Wales) to open its first Super Hostel in London.

£2.3million immigration hall upgrade plans at Bristol Airport

£2.3million immigration hall upgrade pla…

Monday, 24 October 2016 14:00

Following a major overhaul of the security search area for departing passengers, Bristol Airport has unveiled plans to address congestion in arrivals.

Intrepid targets socially conscious Gen Z with new Geckos age-range

Intrepid targets socially conscious Gen …

Monday, 24 October 2016 11:00

30 year olds will be ‘too old’ for Geckos Adventures next year, as the Intrepid Group has announced that it will cut the age range to meet a growing demand...

New survey reveals just one in 12 Brits manage to wangle an upgrade

New survey reveals just one in 12 Brits …

Monday, 24 October 2016 08:40

New research from has revealed that only 8% of British travellers have actually managed to secure a free upgrade for their holiday, with flight upgrades and hotel room upgrades...

Just You launches travel trade solo experience

Just You launches travel trade solo expe…

Friday, 21 October 2016 14:00

Just You has announced its largest investment to support the travel trade with the launch of 200 joint marketing events to promote solo travel.

Spontaneous people are happier according to Snaptrip survey

Spontaneous people are happier according…

Friday, 21 October 2016 11:00

Spontaneous people are often believed to lead more exciting or glamorous lifestyles and a new study has confirmed that they are happier in all aspects of their lives.

Top Brighton attractions on Combi-Saver tickets for half term

Top Brighton attractions on Combi-Saver …

Friday, 21 October 2016 09:00

Visitors to Brighton this October half term can save up to 20% on its top three paid-for attractions with combination tickets now available for British Airways i360, SEA LIFE Brighton...

Free cabin upgrades with Cosmos Tours

Free cabin upgrades with Cosmos Tours

Thursday, 20 October 2016 14:00

There still’s time for agents to book a Croisieurope river cruise for their customers with a free cabin upgrade on a range of river cruises throughout Europe, when booked with...

Last minute autumn breaks available at Haven

Last minute autumn breaks available at H…

Thursday, 20 October 2016 11:00

Agents can still give their customers a last minute family break this autumn from £99 when booking a Haven holiday between now and November 5.

Skiers urged to head east for best piste costs reveals new report

Skiers urged to head east for best piste…

Thursday, 20 October 2016 08:00

Cash-conscious skiers can avoid the slippery slope of higher prices for their annual downhill trip by heading to ski resorts in Eastern Europe.

Design an anniversary poster for DFDS competition

Design an anniversary poster for DFDS co…

Wednesday, 19 October 2016 14:00

Ferry operator, DFDS, is putting out a call to professional and amateur artists to create a poster that will be used in their 150th anniversary celebrations this year.

Savings on worldwide adventures with Explore

Savings on worldwide adventures with Exp…

Wednesday, 19 October 2016 11:00

Explore has launched a new collection of worldwide adventures with a launch offer of up to 10% discount on all new trips booked by November 7.

New route to Seattle makes it one to watch for 2017

New route to Seattle makes it one to wat…

Wednesday, 19 October 2016 09:12

Seattle is expected to be one of the fastest growing US destinations for UK travellers next year with a Virgin Atlantic direct non-stop daily flight launching March 2017, new hotel...

Air Transat launches 2017 programme with increased connections across Canada

Air Transat launches 2017 programme with…

Tuesday, 18 October 2016 14:04

Air Transat has expanded its programme of flights from the UK to Canada with increased capacity and connections for travel in 2017.

Oceania Cruises reduces single supplement fares

Oceania Cruises reduces single supplemen…

Tuesday, 18 October 2016 14:02

Oceania Cruises has launched a reduced single supplement promotion for solo travellers, with guests offered single supplements fares from 25% on seven itineraries, booked before December 31.

AFTER the success of Euro 2012, Poland is reaping the benefits of massive exposure and predicting a bumper year for tourism, particularly from the UK.

It also seems to be reaping the benefit of not being in the eurozone, with its zloty currency representing great value. And in a third benefit, the country is certain to see an increase in featured coverage in the consumer press following its hosting of almost 80 members of the British Guild of Travel Writers in February, when it held its annual general meeting at the Belvedere Hotel and Spa in Zakopane, preceded and followed by tours that took in several highlights of the southern Malopolska province, including the medieval city of Krakow.

As a result of this increased exposure travel agents can expect an influx of enquiries from all sectors of the public – singles, couples of all ages, families and small groups looking for one of the huge range of holidays the country can offer. These include city and country breaks, touring packages, beach stays along 500km of Baltic coastline, and active and adventure holidays, as well as those which focus on history, culture and the arts.

The country is also renowned for its place in the health and beauty sector, and features 43 specialist resorts offering the complete range of treatments. A brochure, Poland for Health and Beauty, is available from the Polish National Tourist Office in the UK, which is headed up by Bogdan Becla, who said that there was also an increasing demand in the medical sector, particularly for those seeking affordable plastic surgery and dental treatment, often combined with the relaxation of a holiday. He said: "We are also seeing the emergence of golf and spa combination packages – not everyone realises that Poland has 23 18-hole golf courses, half of which also features a spa. And there are 60 historic palaces throughout the country, 25 of which have a spa.”

From the UK, the country has around 1.2million visitors each year, mostly tourists, but also a substantial amount of VFR traffic and about 10 per cent business travel. It certainly benefits from easy access, with flights from Wizz Air, Ryanair, easyJet, LOT and British Airways, and by road with companies such as Eurolines, as well as rail options. The main city destinations are Krakow, Warsaw, Zakopane, Gdansk and Wroclaw, which is popular with the stag and hen sector.

Bogdan Becla said: ”For those who haven’t yet discovered Poland, I’d suggest agents offer a break to Krakow – it’s a tried and tested destination and a great way of getting a customer booked. It’s also just ten minutes by road from the airport, and the kind of city people return to. There’s generally no problem in bringing people to the major cities, but what I’d like to see – and this is where agents can help – is getting people to visit longer and discover what lies beyond the city they’re visiting.”

This year the tourist office is promoting activity holidays and the spa and health segment, in addition to its cities, mountains, lakes and forests, sports events, culture and heritage. In all, there are 175 UK tour operators which feature Poland, among them British Airways Holidays, Thomson, Thomas Cook, First Choice, Cosmos, Kirker Holidays, Cox & Kings, Cresta, Shearings, Ramblers,  Page & Moy, Contiki and Explore Worldwide.

The tourist office is keen to support the retail trade and offers agents online training via as well as telephone support on 0300-303 1812. There is also a website at

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