Research from Leger Holidays has pinpointed 39 as the age that the average Brit will create their ‘bucket list’ of life goals to achieve before they die. 


The findings revealed that the average wish list contains 20 items to check off during a lifetime, with travel being the most popular thing to include, with more than three out of four people (78%) having key destinations they want to see on their list. This was almost four times as important as achieving financial success (22%) and three times as important as realising career aspirations (28%). 

Although most ambitions were shown to be travel inspired, other popular personal achievements include owning a Porsche (chosen by one in five), completing a bungee jump (one in four) and dating someone half your age (one in ten) - with that particular choice proving three times more popular with men than women. 

The five most coveted travel experiences were revealed to be experiencing new and distant cultures (33%); seeing the Seven Wonders of the World (31%); completing an iconic road trip (28%); experiencing natural phenomena, such as volcanoes (24%); and zoological or wildlife-related travel (23%). 


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