Meghalaya India AdobeStock michalknitl 77163045

WTM UPDATE: Incredible India to tap spirituality, yoga and wellness tourism

India's ministry of tourism has launched a new 'Incredible India' website that showcases the country as a holistic destination, revolving around experiences such as spirituality, heritage, adventure, culture, yoga and wellness among others.

The country witnessed 10.04 million in foreign tourist arrivals (FTAs) in 2017, a 14% increase over 2016. It aims to continue this growth rate over the next three years through an integrated marketing plan. The tourism ministry attributes the increase in foreign tourist arrivals to the EVisa facility, which is now available to the nationals of 166 countries and also valid entry through 25 designated airports and five designated seaports. The Incredible India 2.0 Campaign, launched in September 2017,  focuses on social and digital media. Meanwhile, upcoming niche tourism products are being identified and developed to attract holidaymakers of specific interests. To promote adventure tourism, the ministry has been celebrating 2018 as the 'Year of Adventure'. Special emphasis has been given to the development of tourism in the northeastern states.

On the safety and security front, the government is providing 24x7 toll-free tourist helpline in 12 international languages including major European languages that offer assistance to callers in times of distress. 

The Incredible India mobile app is also launched. The app is designed with the modern traveller in mind, and it will assist in each phase of their journey to India.

For further information, visit www.incredibleindia.org

 


More News...

Riviera unveils eight new…

Riviera unveils eight new itineraries for solo travellers

Riviera Travel has announced the launch of eight new itineraries curated for solo travellers, as part of its new programme for 2019. 

Make the most of Philippi…

Make the most of Philippine Airlines’ new routes & Mega Seat Sale

Philippine Airlines (PAL) has ramped up its operations in Southeast Asia by launching new routes to Hanoi, Vietnam and Phnom Penh in Cambodia from its Manila hub.

SeaWorld shows how to get…

SeaWorld shows how to get to Sesame Street

Families will soon be able to walk down Sesame Street for the very first time at SeaWorld Orlando, when the world famous street opens to park guests in spring 2019.

SATTE 2019: Uttarakhand s…

SATTE 2019: Uttarakhand says why Brits should ski in India

Poonam Chand, joint director of Uttarakhand Tourism, says UK holidaymakers should look to spend their ski holidays in Uttarakhand as it is one of the most affordable in the world.

Now Accepting Reservation…

Now Accepting Reservations: Universal’s Dockside Inn and Suites

Bookings can now be made for holidaymakers to stay at Universal’s Endless Summer Resort – Dockside Inn and Suites, opening May 2020.

India invests in huge tou…

India invests in huge tourism potential as SATTE 2019 kicks off

SATTE 2019, a leading travel and trade expo in South Asia, kicked off this week at Greater Noida, close to India’s capital Delhi.

VisitGuernsey prioritises…

VisitGuernsey prioritises cruising & tours after cinematic success

VisitGuernsey is prioritising the cruise market in its marketing campaigns in light of the destination retaining year-on-year visitor growth and commitment from the cruise industry for 2019 and 2020.

Olympic Holidays looks to…

Olympic Holidays looks to become “the Google of island knowledge”

Further to a series of changes implemented across the business last year, Olympic Holidays has stated its intention to further strengthen its holiday proposition by becoming ‘The Island Specialist’, and...

Bollywood Parks Dubai lau…

Bollywood Parks Dubai launches new entertainment shows

Guests at Bollywood Parks Dubai, the Bollywood theme park at Dubai Parks and Resorts, can now immerse themselves in the vibrant sights, sounds and colours of India through 11 new...

Seductive Santorini takes…

Seductive Santorini takes the crown as the UK’s top wedding destination overseas

Santorini is the top overseas wedding destination for UK couples looking to tie the knot abroad.

‘Calling life’s explorers…

‘Calling life’s explorers’: celebrate peaks with P&O to pick up points & prizes

Running through to February 28, P&O Cruises has a new peak booking period promotion offering agents and their clients: low deposits, extra on-board spending money and, on selected cruises, additional...

Visit Miyagi launches new…

Visit Miyagi launches new trade website

Visit Miyagi has launched a new trade facing website to help travel agents find some of the best things they can recommend to their clients to do in the prefecture.

Prev Next

twn Are you sure that you want to switch to desktop version?