Guests at The Waldorf Hilton are now able to turn their phone into a room key as the hotel introduces 'The Digital Key'.

The new technological introduction enables Hilton Honors members to access their room, as well as any other area of the hotel that requires guest access, directly via the Hilton Honors app on their smartphone.

The hotel group's chief marketing officer, Geraldine Calpin, said: “We previously invested $550million in global technology infrastructure to lay the foundations which have enabled us to bring to market, at scale, the digital tools we have today.

“We know that our guests are looking for more choice and control over their entire travel journey and through digital tools such as Digital Key and digital check-in with room selection, we are giving guests the ability to personalise their stay at every stage, wherever they are in the world.”

The UK launch follows a successful rollout of Digital Key in the US and Canada, enabling guests to unlock doors at 1,700 hotels across the world. Since this technology launched, guests have opened more than 11 million doors and the Hilton Honors App has been downloaded once every eight seconds.

To mirror the guest experience globally, later this year the hotel group will also be introducing Straight-to-Room to properties in the UK, enabling Silver, Gold and Diamond Hilton Honors members the option to bypass the front desk and go straight to their room upon arrival, using their smartphone as the key.

For more information see hiltonhonors.com

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