Virgin Holidays' campaign takes new heights

?Give Me a Break? is the latest part of Virgin Holiday?s ?Unleash Your Mojo? campaign which is all about escaping the pressures of the modern world.

p>?Give Me a Break? is the latest part of Virgin Holiday?s ?Unleash Your Mojo? campaign which is all about escaping the pressures of the modern world.

 

The campaign comes in the form of an interactive travel show, where celebrities pack their bags and set off for a Virgin Holiday in a secret holiday destination. The interactive TV show is airing exclusively online until the end of October.

During each episode the participant follows a set itinerary which is decided by the audience at home via the Virgin Holidays Facebook page and Twitter feed. The first episode features comic Shappi Khorsandi jetting to South Africa, where every part of her holiday is decided entirely by the viewers.

Viewers at home choose from five excursions for the participants to experience, and then watch the episode online to see the results of the holiday.

Other participants include Ellie Taylor, presenter of ?Snog, Marry, Avoid??and stand up Justin Moorhouse.

Those watching back home making suggestions for what daring and adventurous activities the participants might get up to are also given the chance to win an opportunity to unleash their mojo in the same destinations.

Currently, Ellie Taylor is on the way home from her mojo unleashing trip in Barbados and Mancunian comic Justin Moorhouse is flying back from his adventure in Sri Lanka.

The final participant will be journalist and author Danny Wallace, who will shortly be jetting off to experience his inner mojo in the Deep South, USA.

The episodes can be viewed online, where viewers will be able to see the antics of the comedians on their various excursions.

To follow Give Me a Break visit www.GMAB.co.uk