Virgin Atlantic has introduced bespoke aromatherapy on board as part of a new package of relaxation products to help customers get the best sleep.
The airline has partnered with British beauty brands ‘de Mamiel’ and ‘This Works’ to introduce a unique two-step aromatherapy kit to its Upper Class cabin, and is the first airline to introduce ‘Headspace’ on board – a series of mindfulness videos to help customers feel happier and healthier when flying.
All customers travelling in Upper Class will be provided with a hot towel infused with oils and created exclusively for Virgin Atlantic by de Mamiel. The blend of oils will vary on day and night flights to ensure customers feel a calming sense of wellbeing at the start of their flight, and revived and ready for their adventures upon landing.
Overnight flight travellers will also be provided with a deep sleep pillow spray from This Works, clinically proven to improve sleep quality and aid a better, more restful night’s sleep.
The new aromatherapies are complimented by a range of on board mindfulness films designed by the popular app ‘Headspace’. The set of 13 films – available on the inflight entertainment – provide techniques to help customers sleep effectively on a plane – whether they are sitting up or lying down.
Annee de Mamiel, founder of de Mamiel, said: “I was delighted to create these bespoke blends to help passengers have a rejuvenating or relaxing experience when they travel. ‘Enliven’ is the perfect wake-me-up, with a combination of calming lavender, uplifting bergamot, refreshing sweet orange and soothing ylang ylang. The immune-boosting, soothing blend, ‘High Altitude’, is designed to help support a relaxed, calm journey and contains a combination of lavender, eucalyptus, fragonia, lemon myrtle and peppermint oil. These blends ensure you arrive at your destination calm, revived and relaxed."