Current booking trends at On the Beach, suggest that Turkey and Egypt will be the most popular destinations for Brits this summer, with sales up 63% and 47% respectively.

While the industry recently predicted a slump in sales of Spanish holidays this year, the company reports a "significant rise" in bookings to Spanish destinations over the past few weeks, with sales to the Balearic and Canary Islands increasing by 39% and 26% respectively year-on-year, and sales to Costa Blanca up by 15%.


The company says that the rise in bookings to Spain supports the suggestion that many Brits will be taking one main holiday this year and are looking for tried and trusted destinations.

The company's marketing director, Alistair Daly, said: “This year, we expected Turkey to be the most popular destination for holidaymakers once again. As a non-Euro country, it offers holidaymakers high quality, great value holidays. However, it’s encouraging to see sales of holidays to Spain and its islands steadily picking up, and we do expect this trend to continue.”

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