Kinky Boots the musical is the new hit show in London, and Encore Tickets has the best value in town for group travel organisers and coach tour operators.

In addition to offering trade bookers the best prices for the sell-out show, the company has put in place an added value package for the groups and coach market.

This includes a free meal for the GTO or coach driver when the group books a pre-theatre meal package; free parking for coaches; and guaranteed sale or return on tickets.

The company's UK trade sales manager, Sergio Cicalo, said: “Kinky Boots is the best groups show to hit the West End for a long time. It has everything; a moving storyline, great music from Cyndi Lauper, outstanding acting and humour throughout. It’s just what GTOs and coach tour operators have been waiting for.”

The company is offering the best seats at £35 for 40+, down from £69.50, discounts of £45 for smaller groups of ten-plus and pre-theatre meal packages starting at £48.50 all-inclusive.

To book or for more information call 020-7492 1525 or email

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