Business financial health expert Shai Vyakernam will be giving Advantage Conference delegates a greater understanding of the dynamics of their finances to help them beat the credit crunch.

In a business workshop entitled ‘Surviving the Credit Crunch’ Shai will address how to calculate breakeven points in a company, assess the profitability of customers and products, consider the implications of discounting and how to increase prices to customers, plus how to transfer this knowledge to staff and positively influence behaviour.

Shai Vyakernam, of Cambridge-based Transitions, has a proven track record of helping over 130 businesses improve their financial health.

The Advantage Conference takes place from 18 to 20 September at the Radisson Edwardian London Heathrow.

For more information visit: www.advantageconference.co.uk.

To register for the conference contact Nicky Appleby on 020 7324 3949 or email: nickya@advantagetravelcentres.com

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