British singletons are more successful in their bid to find love if they use a profile photo that suggests a taste for adventure and travel, according to new data released by dating app Bumble and South African Tourism.

The dating app, which tracked the success rate of different types of profile photos, found that active outdoor shots received double the number of successful swipes than more passive pics.

In addition images that feature an animal obtained 3.5 times more ‘right swipes’.

However, users who opt for mirror selfies may want to pause for reflection, as they decrease a user’s number of matches by 25%.

The research also found that those looking for love have a strong preference for outdoor activities when looking at dating profiles, with swimming, sailing, rock-climbing, surfing and hiking featuring as the listed hobbies most likely to score a match.

Tolene van der Merwe, UK country manager for the tourist board, said: “South Africa is the perfect place for Bumble’s users to tap into their adventurous side and experience an exciting variety of activities which will certainly help to improve their dating profile.

“From swimming alongside sharks on a cage dive and surfing at Jeffreys Bay on the Eastern Cape, to hiking in the Drakensberg Mountains and abseiling down Table Mountain, the destination definitely offers the opportunity to tap into those hobbies that have been found to most likely to score a match.

“South Africa also offers an amazing array of wildlife spotting opportunities such as penguins at Cape Town’s Boulder Beach and the Big Five on safari – all providing the perfect chance to snap that winning picture.”

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