MSC Cruises and the LEGO Group have joined forces to create LEGO-themed playrooms at sea.
The new play areas will debut on MSC Armonia, which is currently being lengthened and refitted as part of the line’s £160million Renaissance Programme, and additional LEGO play areas will be included in two vessels (different classes), both scheduled for delivery in 2017.
The move is part of enhancements to the line's kids’ clubs, which will see separate clubs and facilities created for five age groups, namely Baby (under three years); Mini (three- to six years); Junior (seven-11 years); Young (12-14 years) and Teen (15-17 years).
All three ships featured in the LEGO tie-up will have two kids’ clubs – the Mini Club and Junior Club - fitted out in the building brick style.
Guests will get their first chance to see the LEGO play areas when MSC Armonia returns to service on November 19 with an inaugural cruise from Genoa, Italy to the Canary Islands. This winter, the ship will operate two alternating seven-night itineraries from Las Palmas, Gran Canaria (Canaries and Madeira & Canaries and Morocco).
Children taking part in LEGO activities will all receive a diploma certifying that they are official Junior LEGO Master Builders.