Vertical Systems has launched its new CRM platform which is currently in use by travel agents and tour operators sitting within the Vertical Group, plus a number of the company's key clients.

Owners and managers now have access to a new dashboard which provides instant performance data by group/company/individual, daily, weekly and annual statistics, activity reports and conversion ratios-all accessible live to their desktop or remotely via tablet and phone.

Users can also track their personal performance by checking quotes, bookings, outstanding enquiries, reminder calendar and general activity reports.

The new system streamlines processing, delivers better data, is more accurate due to its seamless integration with other Vertical products and delivers an all-round solution to travel companies who seek better management information and wish to communicate with their customers in a more effective way.

The company will be launching a schedule of “pop-up demo studios” to run in London, South-East, Manchester and Belfast over the next few months.

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