Key West Sea to Sea Rainbow Flag Credit Andy Newman

Key West launches new LGBTQ+ video

Key West has unveiled a new destination video for LGBTQ+ travellers as 'One Human Family' Philosophy celebrates its 20th anniversary.

The city marks the 20th birthday of its 'One Human Family' official philosophy and the slogan's creator J T Thompson features in the video. Introduced in 2000 on a free bumper sticker created by local designer Thompson, the 'One Human Family' concept encapsulates what life in Key West is all about: compassion, acceptance and respect for people of all kinds. The philosophy was officially adopted by the city later that same year, and subsequently by Monroe County officials on behalf of the entire 125-mile Florida Keys island chain.

'One Human Family' is particularly treasured by residents and visitors from the LGBTQ+ community, nearly 300,000 of whom travel to the city every year. The destination has long been renowned for its welcoming and accepting attitude toward all people regardless of race, ethnicity or sexual orientation.

Thompson said: “The most amazing thing about Key West is how inclusive it is. Everybody is welcomed; diversity is encouraged.”

As the new video shows, LGBTQ+ visitors to Key West can honestly and openly feel 'free to be' themselves – to make new lifelong friends, play from dawn to dusk, enjoy nonstop partying or simply relax and savour the island experience.

Events such as Key West Pride (June 3-7) and Womenfest (September 2-6) continue to be big draws for gay travellers each year.

The city's LGBTQ+ roots stretch back many years.  Celebrated gay playwright Tennessee Williams first visited in 1941 and subsequently made his home in Key West, while in 1983 the city elected the United States' first openly gay mayor. Another milestone came in 2015 when four permanent rainbow crosswalks were installed by the City of Key West at the intersection of Duval and Petronia streets – the heart of the LGBTQ+ entertainment district.

For more information on LGBTQ+ stays in the Florida Keys & Key West, visit

Watch the new video at:

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