JTA has launched a new trade-only cruise product, Needacruise.co.uk.
The new system brings together airlines including schedule, low-cost and charter with cruise fares and hotels, enabling agents to build cruise packages with savings of up to 40%. All packages are covered by ATOL and have delayed departure cover.
The operator has also set up a dedicated team of cruise experts to support agents and work with cruise partners.
Wayne Darrock, managing director of the operator, said: “We have been working on this project for over two years and know the complexities of developing such an advanced system focusing on cruise. We recognised the frustrations of agents booking cruise with lengthy booking processes and restricted flight choices.
“Our system will provide agents with access to all major airlines and fares including cruise IT fares and all complimented by a significant hotel programme for pre- and post-stay to deliver the cruise package in minutes. We are committed to working with our cruise partners and airlines to drive more sales via travel agents and giving agents the competitive prices to compete in such an aggressive marketplace.”