Jet2holidays will use the North West's largest indoor music festival, Blackpool Rocks, to launch its new On Tour brand this month.
The company has chosen the Blackpool music festival, which will take place on December 21 at the Winter Gardens, as the ideal place to reveal its new lifestyle collection – an exclusive selection of package holidays aimed at style-conscious holidaymakers who like to party and relax in the most fashionable European resorts.
The operator's CEO, Steve Heapy, said: “We’re thrilled to be supporting Blackpool Rocks. As a key airport base for us we are always keen on supporting local events which entertain and inspire our local customers.
"It should be a great night and we’re really looking forward to showcasing our fantastic new On Tour range, which is perfect for people looking for great value lifestyle breaks to the places to be seen in across Europe.”
Tickets for Blackpool Rocks are still available, and start from £26.50.
To book, visit www.blackpoolrocks.com or call 0844-888 9991.
For details on the new 'On Tour' brand see www.jet2holidays.com