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Hire your own ‘Insta-Boyfriend’ on this tour of Rome

Travel agents know that Instagram is playing an ever-increasing role in the lives of their clients, especially as an influential factor in choosing where next to travel; so much so, that 40% of millennials now deem ‘Instagrammability’ an important factor when considering a holiday destination.

As such, the Roma Experience has launched a new service inspired by those individuals behind some of Instagram’s most popular posts, lovingly dubbed the ‘boyfriends of Instagram’ – the patient snappers behind the camera who go to great lengths to capture those perfect shots and rack up the likes on their partner’s Instagram feed. Not many of us, however, have an Instagram boyfriend of our own, even if we do have a partner who travels with us, which is why the specialist operator is offering a bespoke Insta-Boyfriend service for guests on its ‘Experience Rome in One Day’ tour. 

The service allows travellers to hire a professional photographer to join them on their tour for three hours, taking pictures of them around some of the most picturesque Italian sites. The images are then delivered to the client via email. 

Davide Bolognesi, marketing manager for the specialist operator, said: “We know that social media has become a hugely influential factor for travellers. People today are experiencing the world through their camera, and via photographs, which isn’t necessarily a bad thing, after all as the old saying goes ‘a picture speaks a thousand words’. It is important for us to keep up with the continually developing desires of our travellers, and as high-quality holiday snaps become an ever more important factor for travellers, we want to ensure we can provide that.”

The company’s full-day ‘Tour of Rome and Vatican City’ costs from £561, including all entrance fees, and private transfer from the city centre to the Vatican. The photographic service is an optional extra, priced at approximately £309.


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