Grenada Ministry of Tourism unveils new branding

The Grenada Ministry of Tourism has unveiled its new branding in a move aimed at repositioning the country as a major tourist destination.

p>The Grenada Ministry of Tourism has unveiled its new branding in a move aimed at repositioning the country as a major tourist destination.

The ministry has introduced a ?Pure Grenada? tag-line, emphasising the off-the-beaten-track nature of the destination, plus a new logo aiming to reflect the island?s Amerindian roots.