Gold Medal & Travel 2 see double digit growth in sales

Gold Medal and Travel 2, together with the luxury brands – PURE LUXURY and Simply Luxury by Travel 2 – have reported double digit growth in sales across the group.

The company reports that luxury bookings are up by 16% with the average booking value for sales with its luxury brands climbing up by a record £1,000 year on year.

Immediate trading in the six-week period post referendum rose in summer 2016 by 8%. The positive trend continued in the same period in 2017, with sales again showing positive growth compared to the previous year, suggesting that holiday makers shrugged off any trepidation regarding Brexit within 12 months.

Simply Luxury by Travel 2’s short haul Europe offering has grown by 32% year on year with Greece overtaking Spain as the number one destination for 2018 in terms of bookings. Demand for Turkey is also starting to gain additional traction.

The destinations which have shown the most growth year on year across the group in terms of spend include Indonesia, Singapore and Florida up by 58%, 29% and 21% year on year respectively.

Paul Smith, interim CEO for the company, said: “Our sales continue to go from strength to strength with bookings for next year already exceeding expectations despite an uncertain market. We want to continue to grow and develop our cruise, short haul and luxury business whilst ensuring both Travel 2 and Gold Medal remain competitive.

“I’ve spent a significant amount of time meeting with our valued agent partners over the past few months and we don’t take feedback lightly. Plans for 2018 peaks are already underway with stronger pricing, stronger products and enhanced knowledgeable service.”

For more information visit goldmedal.co.uk or travel2.com


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