G Adventures has announced a new partnership with the Jane Goodall Institute to raise awareness of the importance of wildlife-friendly tourism by curating a programme of 20 wildlife trips to form the Jane Goodall Collection by G Adventures.

All trips in the collection are endorsed by renowned primatologist Dr. Jane Goodall; The Jane Goodall Institute protects endangered species through conservation strategies that incorporate the needs of local communities, understanding that helping people saves wildlife.

Dr. Goodall has also formally given her support to the operator's Animal Welfare Policy, which covers all 700 trips and ensures the protection of all animals when travelling with the operator.

With the launch of the new programme, the company will be helping raise awareness for the Jane Goodall Institute, which supports research into the behaviour of wild chimpanzees, and community-based conservation programmes that protect chimpanzees and their forest environment. As an example of itineraries, a 14-day Highlights of Madagascar option offers walks through ancient baobab forests in search of wild geckos, chameleons, birds and insects.

Guests will also observe lemurs, swim in canyon pools and take to the seas to spot migrating whales and dolphins. Prices lead in at £1,399 per person for a 14-day trip from Antananarivo.

For details call 0344-272 2040 or visit gadventures.co.uk

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