Digital Trip powers online success for South African based Checkout Travel
Travel agency first in country to manage own website without developer fees
Checkout Travel is the first travel agent in South Africa to take advantage of technology offered by Digital Trip to raise their profile in the South African travel market.
Despite a well-established traditional travel industry, online booking in South Africa remains in its infancy with huge potential for growth. The agency is now able to capitalise on this, operating online with the sophistication of a big operator at a reduced cost.
Powered by Digital Trip’s travel technology, Checkout Travel’s customers can now search thousands of flights, accommodation deals and package holidays and complete the entire booking process online, or if they choose not to book immediately, they can save their flight and holiday quotes.
With a website powered by Digital Trip’s Content Management System ‘eVolve’, the company is also in control of their online presence.
“Working with Digital Trip has created a level playing field for us with the major travel agents in South Africa, says Giles Clinton, director at Checkout Travel. “Their innovative travel technology has placed us ahead of anything else in the current market. Uniquely, we now have full control of our website - we can make changes directly ourselves, from changing background colours to updating special offers, in minutes not days, and all without the need for expensive web developers.”
Andy Speight, managing director of Digital Trip said: “Booking a holiday online is still a new concept in South Africa, so using Digital Trip’s technology to offer live online bookings and illustrate ready-made package deals is a huge step forward for both Checkout Travel and customers.”
“The South African travel market is evolving towards the web and Checkout Travel is now able to compete successfully and punch well above its weight.”