The Cyprus Tourism Organisation has launched a new promotional campaign which follows its new branding initiative launched last year.

The design reflects Cyprus’ diversity, from ancient cities to rural havens, beaches to mountains, and highlights the short distances between different opportunities on the island.

For a preview of TV ads and image downloads see visit

The CTO’s latest tourism figures also reveal that visitor numbers to Cyprus increased overall by 10.2% during the first 11 months of 2011. More than 2.3m people visited Cyprus between January and November, of which just under 1m were UK visitors. October and November saw 5% and 15% increases respectively from the UK market.

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