CLIA (Cruise Lines International Association) has revealed details of its inaugural travel agent event Cruise360 which takes place in Copenhagen.

Following the theme of ‘Discover Together’ and with a focus on destinations and the industry’s land based experiences, the event will discuss the importance of destination knowledge in cruise sales, and review some of the major cruise destinations.

Within the conference sessions held on Regal Princess and Norwegian Getaway, the event will welcome some of the industry’s most prominent destination experts including Robin West, the expedition team leader for Seabourn, and Peter Kollar, head of international training and development at CLIA, will also cover ‘Why cruise destination knowledge is key to your business’.

In addition, the conference will welcome industry leaders Stuart Leven (vice president EMEA and managing director RCL Cruises Ltd and chair of CLIA UK & Ireland); and Kyriakos Anastassiadis (CEO of Celestyal Cruises and chair of CLIA Europe).

The inaugural European event will be held in Copenhagen from September 9-11 and will also feature ‘Cruise Sales Masterclass’ learning programmes, where three of the sessions will also focus on ‘destination’. The Masterclass courses will provide information and new skills for agents to enhance their cruise sales. The course themes will include selling destinations, marketing and sales techniques.

The main programme starts on September 9 and concludes on September 11. An optional ship visit on Regent Seven Seas Explorer is available on September 8 for agents arriving in Copenhagen the day before.

For more information see cruiseexperts.org

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