Brits are defying the economic downturn and booking more ski holidays according to Club Med.
The operator reports that it has seen a surge in ski sales since launching options for winter 2016/17 breaks – up 6% on last year.
Bookings at Swiss resorts have seen an 18% rise, followed by resorts in Italy and France, with 17% and 4% jumps respectively. Some destinations, such as the four trident Pragelato Via Lattea in the Italian Alps, have seen a 90% increase; to cope with demand, the resort will be adding 105 more rooms - scheduled to open in winter 2018.
Europe is not the only place having a ski peak. The luxury Club Med Beidhau in north-east China has caught the attention of many travellers looking to visit an alternative ski destination according to the company. Situated in the Jilin province, two hours from Beijing, Beidhau features 13 pistes spread over two main peaks. The larger of the two has an elevation of 1,457m - offering advanced skiers 800m of vertical riding - the highest operating vertical in the country.
For more information see clubmed.co.uk