Recent research by Contiki has revealed that the most desired travel experience for 18-35 year olds in 2017 is to bathe in Iceland’s Blue Lagoon.

The survey polled more than 5,000 young people around the world to create The No Regrets List, which identifies the top 20 most coveted travel experiences for Millennials and Post-Millennials in 2017.

While creating the list, the brand also wanted to understand the motivators behind why young people travel, and what type of experiences they want out of life. They included to learn about new cultures (56%) social experiences (74%) followed by cultural, culinary, intellectual, adrenaline and spiritual experiences.

The nature of the top travel experiences varied greatly by destination, indicating that Millennials – and their younger cousins, the Post-Millennials (those born after 1995) – were searching for a diverse range of unique experiences that would create lasting memories, spanning a wide spectrum of countries around the world.

The top five experiences on The no Regrets List included bathing in the Blue Lagoon in Iceland; Seeing the Great Pyramids of Giza; Walking The Great Wall of China; Chilling out on the beach in Australia's Byron Bay; Learning how to make pizzas in Italy; taking a road trip along Route 66; and experiencing a Gondola ride in Venice.

Other popular responses to complete the top 20 included having a kiss at the Eiffel Tower, watching sea turtles lay their eggs in Costa Rica, having a picnic in the French countryside, partying in Las Vegas, visiting Yosemite National Park, watching the sun rise over Uluru, snorkelling the Great Barrier Reef, seeing the Mona Lisa, tasting gelato in Rome, exploring the Grand Canyon by helicopter, cuddling akoala in Queensland, ziplining through the rainforest in Costa Rica and riding a bike through Amsterdam.

The key takeaway from the research was that, for young people, experiences reign supreme; the importance of experiences self-identified as a defining trait of young people today and 96% of Millennials and Post-Millennials surveyed felt that experiences were the most important things in life. 

Image Source: Alla Laurent, Shutterstock

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