Anatolian Sky Holidays has launched its widest range of resorts and hotels in Turkey and North Cyprus for next year.

The new programme keeps to the theme of family run boutique-style hotels in unspoiled destinations, with an increasing emphasis on tailormade itineraries and prices from £399 per person.


New locations include Alacati, Turunc and Sarigerme, while new properties have been added across Dalyan, Datca, Oludeniz and Famagusta in north Cyprus. The operator has also expanded customer incentives to help agents sell.

These include: loyalty discounts, early booking discounts at specific hotels worth up to £500, two weeks for the price of one at a range of hotels, a Gulet cruise with a free extra week’s accommodation in a choice of hotels, a price match guarantee and free nights and half-board offers.

Meanwhile, as the operator celebrates its 21st birthday it has also warned of the dangers of over capacity to Turkey in 2010 with “opportunistic bottom end of the market” operators climbing on the bandwagon of Turkey’s current success with poor quality holidays that spoil the image of the country and hamper its future development as a quality mainstream holiday destination.

The company’s managing director, Akin Koc, said: “These low end of the market operators have no concern about the reputation of the country and simply dump cheap airline capacity and contract poor quality accommodation at £3 a night in places such as Marmaris. This is a well worn route that sets back a destination’s image for a long time and results in negative coverage. Turkey deserves better than that.”

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