The travel agents who will be battling it out in the semi-finals of AITO Specialist Travel Agents’ AITOversity Challenge have been announced.

Four teams of four brainy agents from Carrick Travel, Warwickshire; Colchester Travel, Essex; Haslemere Travel, Surrey; and Journeys a la Carte, Staffordshire, will be taking the stage at AITO Agents’ Domestic Conference, Warwickshire, as they bid to reach the final and be crowned the most knowledgeable agency.


Along with the  trophy they’ll pick up a prize including four places on a fam trip to Tunisia and £600 worth of high street shopping vouchers courtesy of headline sponsors, the Tunisian National Tourist Office. Both the semi-finals and the Grand Final will take place during the conference weekend, January 15-16, at the Barcelo Walton Hall & Hotel, a new luxury venue to mark the 10th Domestic Conference and 15 years of AITO Specialist Travel Agents.

Oliver Broad, AITO Specialist Travel Agents’ Chairman, said: “AITO Specialist Travel Agents have some of the sharpest travel brains in the business so we’re expecting the competition in the semi-finals and final to be fierce. Derek Moore, Chairman of the AITO operator group and with great wisdom in all things travel himself, will be taking on the quizmaster role of Jeremy Paxman and keeping the contestants in line. I wish all semi-finalists the best of luck.”

 For more information on the 130 AITO Specialist Travel Agents, their specialities and their locations, visit or call 020 8744 9271.

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